Two days ago I posted a video interview with Stephen Fry who made the bold declaration that people should not have goals. (I would love to hear him give a commencement speech on this topic.)
Today Idea Connection posted an article that takes a scientific approach to the same theme. If you haven't done so, watch the video above first. I'll wait...
Daniel Simons, from the University of Illinois at Urbana-Champaign, created this as a follow up to what is apparently a "classic video." I had not seen the original, but was tipped off to the "invisible gorilla" in advance by the article that pointed me to it. (Its title: "Invisible Gorilla Blindness.") So I did not miss the gorilla. I did, however, miss the new tricks Simons had in store.
Peter Lloyd writing at Idea Connection was fooled twice, "I'm twice convinced that we just don't see what we don't expect. It's not just difficult to see what we don't expect, we consistently see what we expect to see. In fact, it's unavoidably easy to see what we expect to see."
In a similar experiment I read about several years ago, subjects were asked to rate how lucky they were. Then they were given a task. They had to read a newspaper and count the number of times a particular word appeared. In big block lettering in the paper was a line saying "Congratulations! You have won $100, come up to the experimenter to collect your prize!"
Most of the subjects were so focused on their counting task that they did not even notice the message. There was a correlation, however, between calling yourself "lucky" and seeing the message. The self-described lucky spotted it and won. The self-described unlucky did not. The moral as I understood it was that being open to the unexpected makes you lucky.
Gordon MacKenzie wrote a wonderful little book called Orbiting the Giant Hairball. The titular “hairball” is the corporate group-think that grows in an organization over time. Corporations don’t begin as giant hairballs. They begin life as simple, effective concepts, one or two strands of the ideas that will produce success. As success builds on success, more and more strands of “things that have worked in the past” get woven together. Next thing you know, you’ve got a giant hairball.
“It is a common history of enterprises to begin in a state of naïve groping, stumble onto success, milk the success with a vengeance and, in the process, generate systems that arrogantly turn away from the source of their original success: groping,” MacKenzie wrote.
Picture Michael Douglas delivering this line: “The point is, ladies and gentleman, that groping -- for lack of a better word -- is good. Groping is right. Groping works..."
Bringing this back to the theme of Broke is Beautiful (see, I am goal oriented enough to get back to my book), I put it to you that we are often so focused on counting our money, and on amassing the material wealth and objects we think will get us to our goals that we fail to see the opportunities standing in front of us in gorilla suits.
Portions of this article were excerpted from the book Broke is Beautiful by Running Press.
"Author Laura Lee may have well written the Brokelyn manifesto, the recession-victims’ King James Bible and the brokester I Ching all wrapped into one. Her new book, Broke is Beautiful, is a vast, thoughtful and intensely researched tome on the value of living the cash-strapped life."-Tim Donnelly, Brokelyn
"Laura Lee gives readers a good array of thoughts and wisdom and makes for a very entertaining and fun read. 'Broke is Beautiful' is a choice and highly recommended read which shouldn't be missed for those who want to live well when they have got nothing in the wallet."-Midwest Book Review
"If you're feeling down about the state of your exchequer, pick up this cheery little book...guaranteed to make you feel better about life in 'times like these.'"-Salem MacNee, Charlotte Observer
"It's not a how-to book, but more of a philosophical study, pointing out that most creative people aren't incredibly wealthy, and that happiness isn't tied to material goods."-The Detroit News
"Lee wants people who read her book to re-envision the economic culture, look past the mentality of buying and selling and find ways to enjoy life even if you don't win the lottery tomorrow."-Bill Lynch, Charleston Gazette
Broke is Beautiful is not only book, but also a philosophy of life. Being broke is not abnormal. Being rich on the other hand is freakish. While there is lots of propaganda out there in favor of wealth, little is written about the advantages of being bust out beggard and bankrupt. And broke, my friends, is beautiful! True security comes from the knowledge that you can survive in an insecure world. That is the knowledge that is gained through hard times and hard knocks. It helps if you can look on your brokeness as a way to lighten your load and a chance to test your creativity and resourcefulness. Where once the broke person felt isolated in an affluent society, today everyone is counting his pennies. Being broke is the new black! I invite you to join me in discovering new ways to think about money.
"The only reason a great many American families don't own an elephant is that they have never been offered an elephant for a dollar down and easy weekly payments."-Mad Magazine
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